Linen. Total safety
Linen is a crypto wallet for digital assets. The concept was accepted but hasn't been released
Problem
Our audience is people open to interacting with alternative assets like cryptocurrency, game assets, etc. They already have some cryptocurrency they bought out of interest. At the same time, they don’t realize crypto assets are not confined to coins and currency.
These people are ready to invest in content creators and community leaders, including social media influencers, through digital assets (creator tokens, etc.).
Our enemy is millions of forgotten passwords and keys and billions of blocked to withdraw money. This phenomenon is on a big scale.
Solution (Brand metaphor)
We are a crypto swiss knife in a smartphone for a crypto enthusiast who diversifies his investments and tries out new tokens but suffers because of target fragmentation.
We offer him safety, confidence, and comfort. Because we safely combine a wide range of digital assets into one wallet and don’t sacrifice the convenience of a customer experience
Graphic alphabet
The visual language is based on a graphic alphabet. Each icon has a range of meanings. Combining icons allows us to get phrases suitable to text messages by sense.
A bit of a team working process
Something that was done during the process as well.
